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HOME > IDEAS THAT MATTER

The Loop

Welcome to our Ideas That Matter, a list of ideas, issues, and trends. Once in a while a new idea pops up that infects our thinking and changes how we view things. When that happens it ends up here. So visit us every now and then and see what new ideas have appeared on these pages.

LATEST IDEA

Times are tough, deal with it!
Part 2 in series exploring the Idea Sets of Good to Great.

The bad news just keeps on coming ( and we don't count on it easing up any time soon) – but making it through when the going gets tough requires more than perserverence.

Lessons for making it though can be found in the story of Vice Admiral Jim Stockdale. Stockdale, the highest ranking officer in the Hanoi Hilton, spent eight years enduring endless torture and soul-destroying treatment. In the end, he made it home with body and spirit intact. But Stockdale didn't know he would make it. How did he face each day for eight years not knowing for sure he would survive in the end? Would the pain and suffering be worth it?

According to Stockdale, in order to survive the darkest nadir we need to have faith that in the end we will prevail, but never ignore the most brutal facts of reality, no matter how hideous they appear. This incongruent combination of blind faith and brutal facts creates an intriguing paradox. Jim Collins named it the Stockdale Paradox in his book, Good to Great.

Collins and his research team spent five years revealing the secret ingredients that transforms a good company to a great company. They discovered that the great companies embraced this paradox. They knew, some how, some way, in the end they would prevail – and they were willing to face the most brutal facts of their reality to get there. The paradox enabled the great companies to make the really tough decisions needed to grow and prosper.

Read an excerpt from Jim Collins that discusses how good-to-great companies left themselves stronger and more resilient, not weaker and more dispirited.

In Love and War by Jim and Sybil Stockdale
Jim Stockdale teaches us that freedom is a state of mind and that the two greatest weapons of enslavement are guilt and fear, not bars and walls.

Stoic Philosophy was a source of inspiration and consolation for Vice Admiral Jim Stockdale throughout his life and captivity.

OTHER IDEAS

Click here to visit the other ideas that have captured our curiosity and helped shape our perspective.

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